Used by the world's leading companies
The five pillars
of community intelligence
💬
Communications AI
🔍
Search & Knowledge AI
🤖
Agentic AI
⚙️
Admin AI
📊
Analytics AI
Appi AI is not a single feature — it's five integrated AI systems working together across your policyholder community. Whether you're a specialist broker, a multi-brand network like Ardonagh or Bravo, or an insurer running international books, each pillar solves a distinct challenge — turning a single classic car policy into a thriving relationship spanning home, pet, travel, and SME coverage.
See how community intelligence works for insurance firms
Understand audience behaviour in real time
See who is engaging, who is slowing down, and who is missing key actions, so teams can step in early.
Deliver content at the right moment
Messages, nudges, and updates land when people are most likely to respond, across in-app, push, SMS, and email.
Personalise every interaction
Appi adjusts content and recommendations based lifecycle stage, and recent activity.
Give teams clear, usable insight
Spot patterns across sentiment, engagement, and completion so customer teams can act with confidence.
Intelligence that delivers
measurable impact
96%
Customer retention uplift
Achieved across retained insurance communities — AI-powered engagement replacing once-a-year renewal touchpoints with continuous value.
70%
Click-through on AI-timed push
Personalised, behaviourally-timed push notifications achieve up to 70% click-through — versus the 2.5% open rates of the once-a-year renewal email.
1.2 ➜ ∞
From 1.2 policies to lifetime coverage
Autonomous cross-sell agents move customers beyond the single transactional policy into comprehensive coverage spanning home, pet, travel, and SME.
Ellen Sitton
Channels, Change and Project Lead at @ Ardonargh Group
How Engage Helped The Ardonagh Group Connect a Global Workforce
Explore how Ardonagh Group connected 11,000 colleagues across 250 sites with Engage, driving sustained monthly engagement and stronger culture.
Challenge
As one of the world’s leading insurance brokers, The Ardonagh Group was growing rapidly, acquiring businesses across multiple countries while operating under a decentralised model.
Solution
Engage provided The Ardonagh Group with a scalable, accessible platform that connects employees globally, regardless of location or device
Grant Varnham
Business Development Manager at Adrian Flux
How Engage Helped Adrian Flux Unite a Diverse, Nationwide Workforce
Connecting 1,900 colleagues across offices and remotelocations
Challenge
The team needed a way to reach all staff with the right information at the right time. Not every update is relevant to every role, so segmentation was essential. Maintaining the company’s strong culture and ethos across multiple locations was also becoming increasingly difficult. Traditional communication methods simply weren’t keeping up with the needs of a diverse,distributed workforce.
Solution
Working with Engage, Adrian Flux implemented a mobile-firstplatform that connects employees wherever they are, while ensuringcommunication remains targeted, timely and aligned with the company’s culture.
Chris Boyle
Head of AfterAthena and Employment at Napthens
North West based law firm Napthens launches community app with Engage
“Engage strengthens our relationships and positions us as trusted advisers. By keeping clients informed with the latest legal updates and documents, we’ve achieved a retention rate of around 96%.”
Challenge
AfterAthena needed to move beyond traditional, transactional communication. Clients lacked a single place to access documents or updates, and email processes slowed everything down. They wanted a modern way to build a stronger client community and improve access to essential information.
Solution
AfterAthena launched a single platform that brings their client community together. Clients can access documents, updates and guidance in one place, with integrated systems and real-time messaging making communication smoother and more connected.
Trusted by leading enterprise with their people, data, and communities.
Engage is ISO 27001 and ISO 9001 certified, combining enterprise-grade security with GDPR compliance and full data encryption. Single sign-on (SSO), SCIM provisioning, and role-based permissions protect every user and workflow, while audit logs and data residency options give IT complete visibility and control.
You do not need to rip and replace existing systems. Engage connects to your HR platform, CRM, support tools, payroll, and learning, so your data, documents, and workflows flow into one branded app and web experience that colleagues and customers will return to.
One login for everything
Single sign-on for colleagues, plus secure access for customers and partners.
Admin that saves time
Provision users, groups, and access rules automatically from your source systems.
Impact you can prove
Track reach, reads, actions, sentiment, and outcomes in reports leaders can use.
Content where people are
Knowledge, documents, service updates, and resources in one place.
Frequently asked questions
How does Engage handle policyholder data and FCA-regulated information?
Permission scoping is enforced at the data layer — not as a post-query filter. Each customer's AI answers are drawn exclusively from policies and content they are authorised to see, and customer data is never commingled across brands or accounts. The platform is ISO 27001 certified, GDPR compliant, and uses 256-bit AES encryption. Customer data is never used to train external AI models — all AI processing operates within your firm's own scoped data environment.
Can Engage support a multi-brand network like Ardonagh or Bravo with distinct customer experiences per brand?
Yes — multi-brand at scale is a core strength. A unified AI backend centralises governance, security, and compliance while preserving the full specialist identity of every niche brand. A classic car broker, a marine specialist, and an SME commercial broker can each have a fully bespoke customer-facing experience — branding, content, communications, community — while everything operates on one platform infrastructure. This dramatically reduces operational overhead while keeping the differentiation that makes specialist brands valuable.
How does Engage integrate with Acturis, OpenGI, SSP, or our in-house policy admin system?
Engage connects via API to all major UK insurance policy administration systems — Acturis, OpenGI, SSP — and supports custom integrations with in-house and bespoke systems. This enables automatic customer provisioning at policy bind, bi-directional data sync for policy status, claims, and documents, and real-time personalisation based on policy data. Our Professional Services team has deep insurance sector integration experience and can advise on the right integration pattern for your stack.
How does the predictive cross-sell agent work without feeling intrusive to customers?
The cross-sell agent works by monitoring genuine engagement signals — a customer reading pet care content, browsing home advice, asking about commercial cover, or approaching a key life-event indicator. It then triggers a relevant, personalised prompt at that specific moment. It is not a broadcast campaign; it is a contextual nudge delivered when the customer is already thinking about that need. The message is framed as helpful guidance, not a sales pitch. Brokers configure the trigger conditions, eligible product lines, and tone of the prompt — the AI executes within those guardrails.
How quickly can we be live, and what does onboarding look like?
A fully branded, AI-powered policyholder community — connected to your policy admin system, populated with your policy library, and configured for your customer segments — typically goes live within eight weeks. The process runs through discovery, data audit, permission mapping, integration build, and customer UAT before launch. We recommend a phased rollout: pilot with one specialist brand or customer segment first, then expand. Our team includes professionals with deep insurance sector experience who understand the operational nuances of broker networks and insurers.
Can the AI handle FNOL claims end-to-end, including documentation and status updates?
Yes. Routine First Notice of Loss claims — submission, documentation collection, status updates, and customer communications — can be handled entirely by AI from start to finish. There are no support tickets to triage, no wait times for the customer, and your claims handlers are freed to focus on complex losses where their judgement and authority genuinely matter. Trigger conditions, escalation rules, and authority limits are fully configurable — the AI executes within the boundaries your claims operations set.