Used by the world's leading companies
Organisations are creating more content, more channels, and more customer and colleague journeys than teams can manage manually. Messages get missed. Support questions repeat. Leaders struggle to see what is working. Communities lose momentum.
Appi AI helps Engage communities become more intelligent over time. It spots behaviour, identifies friction, guides people to the next best action, and gives teams clearer insight into where engagement, service, and performance can improve.
Automate repeated communication, reminders, support questions, and journey nudges so teams spend less time chasing actions.
Reach people with more relevant messages, content, and guidance based on who they are, what they need, and where they are in the journey.
Surface patterns across behaviour, sentiment, completion, and participation so leaders can act sooner.
For thirty years, the technology meant to connect your people has been catching up to how people actually work. Each generation solved the last one's problem — and inherited a new one. Engage is the third generation. The others are still trying to bolt their way out of the second.
Static pages, top-down broadcasts, document libraries nobody updated. The first attempt at putting a company online — read-only, soon abandoned, replaced by Slack, email, and a dozen apps nobody had time to integrate.
Read-onlyEngagement platforms unified comms, content, lifecycle, and feedback — but humans still did the thinking. Decide who gets what. Write the message. Find the answer. Bolt-on AI followed: a chatbot here, a search agent there. Smart in pieces. Dumb together.
Many disconnected agentsEngage is the platform. Appi is the intelligence. Not many agents working in parallel, but one mind that knows every member, remembers every interaction, and acts across the whole platform — for colleagues and customers, in real time.
One intelligenceSkipping a generation isn't reckless. Staying on this one is.
Most companies still run colleague comms on email and customer comms on broadcast. Both fail the same test: nobody belongs there. A CEP gives you one branded place where every person you employ, and every person you serve, has a reason to return — and every interaction makes the next one richer.
News, updates, recognition, alerts — translated, personalised, and delivered on the channel that fits each member's life.
Policies, products, processes, payslips, partner rates — searchable, scoped to each person's permissions, plain-language out.
Onboarding, training, renewals, follow-ups — sequenced journeys that move each person to the next right thing.
Sentiment, search behaviour, engagement patterns, advocacy — read continuously, not surveyed quarterly.
Until now, scale meant broadcast. Personal meant small. Every CEO, every HR director, every CX leader has lived inside that compromise: bigger reach, thinner relationships. Appi collapses it. One intelligence knows every member, every shift, every signal — and acts on it before your team has to.
Whoever signs the cheque, the impact lands on numbers they're already measured against. Here's what changes — by the role reading this page.
Most companies buy one platform for the workforce, another for the customer base, and a third stack of AI tools that depreciate every year. Engage is one platform with one intelligence — colleague engagement and customer engagement compounding together.
The hidden tax on every HR function: hours per week answering questions that already have answers. New starters waiting months to ramp. Disengagement only visible after the exit interview. Appi removes the tax — your team gets to do the work they were hired for.
Most customer comms are broadcast. Most lifecycle journeys are spreadsheets and reminders. Appi replaces both with one intelligence that personalises every interaction and runs the lifecycle end-to-end — so renewal stops being an event and becomes a habit.
Most “AI platforms” are a bag of agents bolted to the same login: a search bot, a writing bot, a chat widget, an analytics tool. Appi is one intelligence. It remembers what each member asked yesterday when they ask today. It uses what your CEO needs to communicate to decide what your frontline needs to know. It connects the dots no federation of agents ever could.
Locally smart. Collectively dumb. Each one solves a slice; none of them know what the others know. Five logins, five contexts, five bolt-ons.
Appi reads every conversation, every member, every signal across the whole platform — and uses what it knows in one place to act in another. The whole is genuinely greater than the parts.
Every policy, product, process, person and permission across your CEP. Plain-language answers to plain-language questions, scoped to who's allowed to see what — across colleagues and customers, on the same intelligence.
Sentiment, search, engagement, advocacy — read continuously, not surveyed quarterly. Patterns surface in plain language with the next move recommended, before the problem becomes a crisis.
Onboarding journeys, recognition, renewals, expert finding, follow-ups — handled end-to-end. Appi doesn't advise your team; it does the work, and your team supervises.
Every conversation. Every preference. Every signal across the whole community. The longer you run on Engage, the smarter Appi gets — and the smarter your community feels to the people inside it.
Tagging, moderation, governance, content health — the unglamorous work that decides whether a community feels alive. Appi handles it underneath, so a small team runs a world-class platform.
Engage is the platform thousands of organisations rely on. Appi is the intelligence that runs across it — for colleagues and customers, on the same mind.
Start with whichever side of the business has the sharpest pain. Add the other when you're ready. Appi runs across both whenever you turn the second one on.
From onboarding to advocacy. Engage turns one-way internal comms into thriving communities of practice — across HQ, frontline, and field.
From renewal reminders to self-service support and lifecycle automation. Engage turns one-way customer comms into communities customers want to be part of.
AI moves faster than any roadmap. Appi ships continuously — and so do you. First wins inside 90 days. Full operational impact within a year. New capabilities landing long after.
Platform deployed, integrations connected, Appi running across your real content. Knows your policies, products, and people. The first measurable wins land before the quarter closes.
Lifecycle journeys handled by Appi. Sentiment monitoring active. Agentic actions running for both colleagues and customers. The numbers your board cares about start moving — and they keep moving.
Appi gets smarter every month — both because the platform ships new capabilities, and because Appi remembers more about your community. The investment compounds; it doesn't depreciate.
One intelligence reading colleague engagement and customer outcomes — which is why they tend to lift together once Appi's in.
You don't need to rip and replace. Engage connects to your HR, CRM, support, payroll, and learning systems — your data, documents, and workflows flow into one branded experience colleagues and customers return to.
Single sign-on for colleagues, plus secure scoped access for customers and partners.
Provision users, groups, and access rules automatically from your source systems.
Track reach, reads, actions, sentiment, and outcomes in reports leaders can use.
Policies, payslips, knowledge, documents, service updates — all in one place.
Thirty minutes. We'll walk you through what the first 90 days look like for an organisation that looks like yours — and which numbers on your board pack will move first.
Book a demoUntil Appi AI, every leader faced the same trade-off: scale, and accept that everyone gets the same broadcast — or stay personal, and stay small.
people you can know personally without help.
people Appi can know personally for you, every day — colleagues and customers alike.
Engage already gives thousands of organisations the place where colleague and customer communities live — branded spaces, content, conversations, lifecycle, integrations, security. Appi AI is the layer that runs across it: the intelligence that reads what every member needs and decides what should happen next.
The platform without Appi is already where thousands of organisations build community.
With Appi running through it, every interaction becomes personal — at the scale of an enterprise, with the intimacy of a small team.
From the five pillars
of engagement
🤝
Accessibility
🚀
Enablement
💭
Feedback
💬
Communication
🌟
Recognition
These principles shape every Engage community, ensuring every person feels heard, supported, and empowered to act.
The five pillars
of community intelligence
💬
Communications AI
🔍
Search & Knowledge AI
🤖
Agentic AI
⚙️
Admin AI
📊
Analytics AI
Appi AI is not one feature, it's five integrated AI systems working together across your community. Each pillar solves a distinct problem. Together, they transform how your colleagues and customers experience every interaction.
Understand audience behaviour in real time
See who is engaging, who is slowing down, and who is missing key actions, so teams can step in early.
Deliver content at the right moment
Messages, nudges, and updates land when people are most likely to respond, across in-app, push, SMS, and email.
Personalise every interaction
Appi adjusts content and recommendations based on role, location, shift pattern, lifecycle stage, and recent activity.
Give teams clear, usable insight
Spot patterns across sentiment, engagement, and completion so managers, HR, and customer teams can act with confidence.
Communications AI
Reach every person at the right moment.
Personalised messages, in the right language, on the right channel, at the moment each person will actually act on them — across thousands of members at once.
aGENTIC AI
Make journeys run themselves.
Onboarding, recognition, renewals, expert finding, follow-ups — handled end-to-end. Work that used to be chased now happens in the background.
Search & Knowledge AI
Turn every question into a trusted answer.
Plain-language answers in seconds — sourced from your real content, scoped to what each person is allowed to see. Self-service that actually serves.
Admin AI
Run a world-class community with a small team.
Tagging, moderation, governance, content health — the unglamorous work that decides whether a community feels alive or abandoned, automated underneath.
Analytics AI
Turn insight into action.
Sentiment, search, engagement, advocacy — read continuously, surfaced in plain language, with the next move recommended before the problem becomes visible.
The strongest organisations build community on both sides at once — colleagues who feel they belong inside, customers who feel they belong outside. Engage powers both on a single branded platform. Appi AI runs across both, reading every member, serving every audience.
For colleagues
Where work feels like belonging.
From onboarding to advocacy. Appi turns one-way internal comms into thriving communities of practice — across HQ, frontline, and field.
For customers
Where customers return between purchases.
From renewal reminders to self-service support and lifecycle automation. Appi turns one-way customer comms into communities customers want to be part of.
Five outcomes at the headline level. Underneath each one, the specific capabilities that make it real — same Appi, same five, working across colleague and customer communities together.
Metrics from across both sides of the business — colleague engagement and customer outcomes moving in the same direction, because they're powered by the same intelligence.
83%
Faster access to updates
Store teams can find information instantly instead of searching across channels.
28%
Increase in training completion
Quick, accessible micro-learning supports product knowledge and seasonal readiness.
35%
Improvement in new starter ramp-up
Clear onboarding and communication help retail employees feel confident sooner.
31%
Higher repeat purchase rates
Relevant updates and personalised offers encourage shoppers to return more often.
+12
NPS improvement
Clearer communication and easier support strengthen overall customer experience.
29%
Reduction in avoidable queries
Guided self-service, messaging, and personalised updates reduce inbound questions.
Trusted by leading enterprise with their people, data, and communities.
Engage is ISO 27001 and ISO 9001 certified, combining enterprise-grade security with GDPR compliance and full data encryption. Single sign-on (SSO), SCIM provisioning, and role-based permissions protect every user and workflow, while audit logs and data residency options give IT complete visibility and control.
You do not need to rip and replace existing systems. Engage connects to your HR platform, CRM, support tools, payroll, and learning, so your data, documents, and workflows flow into one branded app and web experience that colleagues and customers will return to.
One login for everything
Single sign-on for colleagues, plus secure access for customers and partners.
Admin that saves time
Provision users, groups, and access rules automatically from your source systems.
Impact you can prove
Track reach, reads, actions, sentiment, and outcomes in reports leaders can use.
Content where people are
Policies, payslips, knowledge, documents, service updates, and resources in one place.
Frequently asked questions
Do we need to use both colleague and customer communities?
No. You can either opt to run colleague and customer communities in one branded app with strict audience controls, or start with one and add the other later.
How does Appi AI help people find information more quickly?
Appi AI lets people get answers through natural language chat. Colleagues can ask about policies, HR topics, documents, and internal updates. Customers can ask about products, help articles, services, and common support topics. Instead of digging through menus or sending messages back and forth, they type a question and get the right information in seconds.
Can Engage integrate with our existing workplace and customer systems?
Yes. Engage supports single sign-on, automated user setup, and integrations across the tools you already use. That can include HR, payroll, learning, and documents for colleagues, plus systems like CRM, customer support, ticketing, and knowledge bases for customers. People get one place to access what they need, without jumping between apps.
What can Appi AI support people with day-to-day?
Appi AI helps colleagues and customers navigate the app, find the right tools and content, and follow the right process. Colleagues can locate forms, understand internal steps, and find the right team or space. Customers can find the right help, understand next steps, and get routed to the right service or channel. Answers can be tailored based on who the person is and what they have access to.
Is Engage suitable for companies of our size?
Engage is highly scalable and has four packages to suit organisations of any size, from small businesses to large enterprises. Whether you have a local team or a global workforce, Engage can adapt to your needs and help you achieve your engagement goals.
What security and compliance standards does Engage meet?
Engage is built with enterprise-grade security, including ISO 27001 certification, GDPR compliance, and robust permissioning. Organisations can confidently unify systems and data while maintaining strong governance.
