Give colleagues and customers one secure, branded app that strengthens loyalty, accelerates service, and drives revenue across your dealership, OEM, or automotive group.
Used by the world's leading companies
Disconnection slows sales, weakens service, and damages loyalty
Dealers, workshop teams, OEM partners, and customer support all operate in different tools. When updates conflict, customers lose confidence and colleagues lose time.
Service updates get buried in inboxes. Sales teams chase replies. Customers go silent between appointments or renewal prompts. Every delay increases frustration.
Teams struggle to deliver consistent service across sites, brands, and shifts. Without clear updates and tools, productivity drops and customer satisfaction suffers.
Putting engagement at the heart of your automotive business
Engage connects colleagues and customers through one mobile-first platform. Service updates become faster. Training becomes accessible. Communities grow. Sales and renewals become more predictable. And every touchpoint becomes a moment of clarity and connection, not a source of friction.
Colleague Engagement For
HR, People, Internal Comms, Operations, Dealership Managers
Mobile Workplace Hub
One branded app for updates, tools, policies, and support across dealerships, workshops, and contact centres.
Community Groups & Forums
Create groups for dealerships, brands, service teams, sales teams, and technical roles to share knowledge and best practice.
Training and micro-learning
Deliver short lessons on product launches, compliance, customer handling, safety, and service excellence.
Feedback & Insights
Pulse surveys and engagement patterns show how teams feel, where support is needed, and where communication gaps appear.
Recognition & Culture
Celebrate sales wins, workshop milestones, technicians’ achievements, and customer praise that builds pride across the group.
Targeted Comms
Send tailored updates by dealership, brand, department, or shift, supported by Appi AI timing recommendations.
Empower your teams,
elevate performance
90%
Monthly colleague engagement
Automotive groups using Engage keep colleagues connected across multiple sites and brands.
21%
Higher productivity
Better access to resources, tools, and communication reduces wasted time and accelerates daily tasks.
41%
Fewer absence days
Recognised, informed colleagues feel more motivated and stay connected to the business.
Customer Engagement For
Customer Success, Operations, & Experience
Service & Repair Updates
Send real-time notifications for service stages, collection times, estimates, and approvals.
Mobile Access For Customers
Customers can track appointments, view documents, check service progress, and manage renewals in one place.
Secure Chat With Advisors
Reduce inbound calls with instant 1:1 or group messaging supported by in-app knowledge and guided flows.
Loyalty & Rewards
Offer tailored incentives, partner rewards, and referral programs that keep customers close between purchases.
Surveys & Feedback
Capture insights after service visits, repairs, test drives, and online interactions.
Customer Communities
Create groups for owners, EV drivers, brand-specific clubs, or service packages to build belonging and advocacy.
Smarter engagement,
stronger retention
30%
Higher service return rates
Clear updates and reminders bring customers back to your service department on time.
+15
NPS improvement
Proactive communication reduces uncertainty and keeps customers informed at every step.
25%
Faster service progression
Real-time updates and digital approvals reduce bottlenecks and accelerate jobs through the workshop.
Sharon Ashcroft
HR Director at TrustFord
TrustFord: Revolutionising employee engagement with Engage
Learn how TrustFord modernised colleague communication across 3,000 staff with Engage, replacing outdated channels with one branded app.
Challenge
Before implementing Engage, 50% of TrustFord’s employees lacked access to direct digital communication, relying instead on outdated methods such as newsletters pinned on noticeboards. The lack of two-way communication presented a challenge for engaging all employees, particularly those without computers or dedicated work email access.
Solution
During the COVID-19 pandemic, when TrustFord was dealing with different government guidelines across multiple regions, the Engage app became essential. It allowed leadership to communicate rapidly and directly with employees, while enabling workers to voice concerns and ask questions in real-time.
Mark Lewis
Marketing Manager at PartsPlus
Engage celebrates successful implementation of enterprise engagement solution for PartsPlus
“Our digital transformation has empowered us to offer both customers and colleagues a first-class experience that sets us apart in the market.”
Challenge
PartsPlus supports over 1,300 parts specialists across 60 centres nationwide, making it difficult to keep teams aligned and consistently supported across locations. The business needed a clearer way to share updates, resources, and day to day help, while strengthening culture and positioning PartsPlus as an ‘all makes’ supplier.
Solution
Engage rolled out a single central engagement platform with colleague and customer mobile apps. Colleagues get a place to access updates and resources such as uniform ordering, support services, and company communications available on demand. Customers benefit from easier ordering, payments and returns, tailored promotions, and feedback tools, with engaging features to increase participation and loyalty.
Chris Boyle
Head of AfterAthena and Employment at Napthens
North West based law firm Napthens launches community app with Engage
“Engage strengthens our relationships and positions us as trusted advisers. By keeping clients informed with the latest legal updates and documents, we’ve achieved a retention rate of around 96%.”
Challenge
AfterAthena needed to move beyond traditional, transactional communication. Clients lacked a single place to access documents or updates, and email processes slowed everything down. They wanted a modern way to build a stronger client community and improve access to essential information.
Solution
AfterAthena launched a single platform that brings their client community together. Clients can access documents, updates and guidance in one place, with integrated systems and real-time messaging making communication smoother and more connected.
Trusted by leading enterprise with their people, data, and communities.
Engage is ISO 27001 and ISO 9001 certified, combining enterprise-grade security with GDPR compliance and full data encryption. Single sign-on (SSO), SCIM provisioning, and role-based permissions protect every user and workflow, while audit logs and data residency options give IT complete visibility and control.
Frequently asked questions
Do we need to use both colleague and customer communities?
No. You can either opt to run colleague and customer communities in one branded app with strict audience controls, or start with one and add the other later.
How does Engage support secure customer communication and service updates?
Engage provides a branded, secure platform where customers can receive MOT reminders, service updates, repair progress, documents, and personalised offers without relying on email or phone calls. Push notifications and in-app messaging ensure timely, accurate communication, and all documents remain encrypted and access-controlled.
How does Engage improve engagement and communication across our workforce?
Automotive environments are often dispersed — workshops, forecourts, body shops, parts centres, and head office. Engage brings everyone into one connected space, ensuring colleagues receive consistent updates, training resources, shift or rota information, and recognition. This drives better alignment, higher morale, and improved retention.
Can Engage integrate with our DMS, CRM, HR, or workshop systems?
Absolutely. Engage acts as a digital front door, securely connecting to dealer management systems, CRM platforms, HR tools, booking systems, and workshop software via API, SSO, and automated user provisioning. Real-time data — such as bookings, vehicle statuses, payslips, rotas, or learning content — can be surfaced directly for colleagues or customers to streamline operations and reduce system-hopping.
Who controls access to sensitive customer, vehicle, and colleague data within Engage?
Your organisation retains full control. Engage supports granular permissions, segmented Spaces, and secure Personas so only authorised users see the right information. This is essential for automotive groups managing multi-site dealerships, large sales teams, workshop operations, and protected customer records.
How does Engage help reduce phone calls, emails, and manual follow-ups for both teams and customers?
Engage centralises communication through targeted messaging, push notifications, content feeds, forms, and automated journeys. For customers, this might include MOT alerts, service updates, loyalty offers, or appointment reminders. For colleagues, this includes training, HR updates, operational notices, and process changes. The result is fewer emails, fewer missed messages, and more efficient workflows across the entire dealership network.