The Community
Engagement Platform
One place for colleagues or customers that drives performance and loyalty.
Engage is the AI-powered, mobile-first platform that helps you build thriving colleague or customer communities — boosting engagement, retention, and revenue.
What you can achieve
with Engage
Higher retention
Guidance, connection and recognition keep teams aligned. Shared knowledge helps customers stay confident and loyal.
A faster feedback loop
Turn daily conversations, surveys, and behaviour into live insight. Appi AI spots themes and hotspots so you can act and close the loop.
Lower cost to serve
Support, content and tools live in one place. This reduces tool hopping and cuts operational effort.
Go live in 6 weeks
Launch branded iOS and Android apps, plus web, with playbooks for colleague and customer communities.
Used by the world's leading companies
Traditional Engagement Is Broken
Low adoption,
high admin
Emails, intranets and scattered tools create noise, not clarity. Updates feel one way. Leaders chase compliance and proof.
No visibility,
no insight
Feedback lives in many systems. Nobody sees what people read, what they search or where they need help. Decisions rely on guesswork.
Hard to
prove ROI
Tools sit unused. Knowledge sits in pockets. There is no single source of truth. It becomes difficult to link engagement to performance or lifetime value.
The Engage Way - map the full lifecycle, inside and out
Engage replaces outdated comms with a single, intelligent community platform that connects everyone who powers your brand, employees and customers alike.
Attraction ↔ Awareness
Employer stories and customer stories shape expectations before day one.
Onboarding ↔ Activation
Clear paths help colleagues work with confidence and customers get value faster.
Development ↔ Adoption
Guidance, learning and community support drive consistency and product understanding.
Retention ↔ Loyalty
Recognition inside and effortless experiences outside keep people engaged.
Choose your community
Engage is built for every business community that matters most. Whether you’re connecting your people or deepening loyalty with your customers.
Colleague Communities
Build thriving teams, anywhere.
A mobile-first home for every update, policy, group and recognition moment. Colleagues get fast answers, clear guidance and a place to collaborate without chasing email, PDFs or scattered tools.
You’ll achieve:
- Faster onboarding
- Stronger culture
- Higher engagement
Customer Communities
Turn customers into advocates.
A branded space where customers learn, ask, share and stay connected. Support shifts from repeat questions to reusable answers; community content cuts effort and strengthens loyalty.
You’ll achieve:
- Lower service costs
- Higher loyalty
- Measurable advocacy
Anna-Maria Tsili
Head of HR & Talent at itsu
How Engage Helped itsu Reach Its Deskless Workforce
"The ability to segment communication has been a complete game-changer. Everyone sees information that’s genuinely relevant to them, making updates feel more personalised and far more effective."
Challenge
With only around 110 of its 1,300 employees working at desks, its internal comms team needed a better way to reach everyone else.
Solution
Working with Engage, itsu launched its’us, a mobile-first app designed to reflect itsu’s brand, values and vibrant culture.
Claire Leake
Chief People Officer at National Care Group Limited
National Care Group: Transforming Engagement with Engage
“Engage has transformed how we reach our frontline teams. Being able to communicate in real time has played a huge role in reducing turnover from 41% to under 24%.”
Challenge
NCG faced significant challenges in communication and colleague retention. An annual turnover rate of 31.5% created instability within the workforce, making it difficult to provide consistent, high-quality care.
Solution
Engage brought all communication into one accessible platform, giving colleagues a central place to receive updates, view policies, and share feedback instantly. By connecting teams across hundreds of locations, the app has created a more inclusive, efficient and responsive way of working.
Chris Boyle
Head of AfterAthena and Employment at Napthens
North West based law firm Napthens launches community app with Engage
“Engage strengthens our relationships and positions us as trusted advisers. By keeping clients informed with the latest legal updates and documents, we’ve achieved a retention rate of around 96%.”
Challenge
AfterAthena needed to move beyond traditional, transactional communication. Clients lacked a single place to access documents or updates, and email processes slowed everything down. They wanted a modern way to build a stronger client community and improve access to essential information.
Solution
AfterAthena launched a single platform that brings their client community together. Clients can access documents, updates and guidance in one place, with integrated systems and real-time messaging making communication smoother and more connected.
The platform you need. The experience they’ll love.
You don’t need to rebuild your stack to connect colleagues and customers. Engage plugs into your HR systems, CRM, helpdesk and collaboration tools, so data, content and workflows flow into one place people will actually use.
Admin that runs itself
Add a colleague in your HRIS or a customer in your CRM, they’re auto-provisioned into the right spaces with the right permissions.
One login for everything
SSO unlocks your hub, content and tools without password resets or IT tickets.
Content where people are
Policies, payslips, product guides, events and FAQs appear right in the app — with nudges at the right moment via push, email or SMS.
Impact you can prove
Dashboards show adoption, engagement, retention and cost-to-serve improvements you can share with leadership.
Enterprise security you can trust
Built for enterprise. Certified for peace of mind.
ISO 27001 certified
GDPR & CCPA compliant
Data encrypted at rest and in transit
UK/EU data residency options
SSO, SCIM provisioning, audit logs, & role-based access
Everything colleagues and customers need in a single app
Turn your customers into advocates.
Build peer-to-peer support networks and product communities
Deliver proactive updates and personalised communications
Enable seamless 1:1 and group conversations
Empower self-service through knowledge and automation
Capture insights via reviews, feedback & sentiment loops
Reward loyalty with gated benefits and member tiers
Turn your customers into advocates.
Build peer-to-peer support networks and product communities
Deliver proactive updates and personalised communications
Enable seamless 1:1 and group conversations
Empower self-service through knowledge and automation
Capture insights via reviews, feedback & sentiment loops
Reward loyalty with gated benefits and member tiers
One intelligent platform
powering every community.
Branded mobile & web experiences
Dynamic feeds, chat, groups & events
Integrated knowledge base and search
Surveys, polls & continuous listening
Intelligent targeting & mandatory reads
Multi-language support with instant translation
Audience targeting & mandatory reads
Multi-language with auto-translation
Advanced analytics & real-time insights
Enterprise-grade security, SSO & governance
Frequently asked questions
Do we need to use both colleague and customer communities?
No. You can run colleague and customer communities in one branded app with strict audience controls, or start with one and add the other later. Engage gives you the flexibility to grow your engagement strategy at your own pace.
How does Engage improve communication and engagement across our organisation and customers?
Engage unifies communication, groups, messaging, recognition, and personalised journeys into one mobile-first experience. This ensures colleagues and customers receive timely, relevant information — improving reach, clarity, connection, and participation across every audience.
Can Engage integrate with our existing systems?
Absolutely. Engage acts as a digital front door, connecting to HR, CRM, payroll, learning, booking, case management, and other business systems via API, SSO, and automated user provisioning. This simplifies access and reduces system-hopping for both colleagues and customers.
How does Engage personalise the experience for different users?
Engage uses Spaces, Personas, and targeted content to deliver tailored experiences based on role, location, customer type, or lifecycle stage. Everyone sees what’s relevant to them — whether that’s onboarding, support, offers, documents, or updates — boosting engagement and satisfaction.
How do we measure engagement and understand what’s working?
Engage provides real-time analytics across communication reach, sentiment, participation, journeys, and feature adoption. Surveys, polls, and forms offer deeper insight, helping you continually refine both colleague and customer experiences.
Is Engage secure and compliant?
Yes. Engage is built with enterprise-grade security, including ISO 27001 certification, GDPR compliance, encrypted data flows, and robust permissioning. Sensitive data, documents, and user activity remain protected, giving organisations full governance and peace of mind.